Doreen Foxwell founded The Children’s School of Yoga in 2004 after having an epiphany that she was meant to teach children’s yoga. Since that time has taught thousands of students in over 150+ locations. We recently spoke with Foxwell to find out what she looks for in potential franchisees, what a typical day is like and where she sees the franchise headed in the next five years.


What’s special about the franchise?

It is one of the first children’s yoga franchises.

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What is the idea behind the franchise?

To teach yoga to children in a fun/age appropriate way.

How does it compare to its competition?

It is a very low-cost franchise versus a Gymboree or other fitness franchises.

What do you look for in a potential franchisee?

The candidate must have a yoga background as well as experience working with children.

Where do you see the franchise in five years?

I see the franchise continuing to expand in growth from the Hudson Valley Region outwards.

Can you describe a typical day in the life of a franchisee?

A franchisee will be responsible for the behind the scenes operations as well as teaching classes on the road.

What’s your background?

Children’s recreation, dance, music, fitness, theater.

What motivates you to keep going?

My desire to be every child’s first yoga teacher in a fun-filled way so that they will continue doing yoga into their adult life.

If you were to start again, what would you do differently?

I would try to replace myself in every role versus doing it all.

Please tell us your secret to success…

My passion for my business, loving what I do.

What is one trend that really excites you?

Yoga’s growth

What are your three favorite online tools or resources and what do you love about them? Facebook: The ease of use.

Email: The ease of communicating all hours/day or night.

Google: The best resource for anything you need to know about anything.

Do you (or did you ever) have a mentor?

I have used life coaches and early in my children’s yoga career I had a mentor during my certification process.

Any final words for aspiring entrepreneurs?

Trust your instinct. Anytime I did my business moved forward, and whenever I did not it was a problem.

Where can people get more information on The Children’s School of Yoga franchise opportunities?

Visit the website here.

Where can people find your The Children’s School of Yoga on social media?

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