One of the biggest topics in the Internet world today is big data. Additionally, it’s generally agreed that big data solutions are sorely needed.
Big data refers to the massive volume of structured and unstructured data that flows through the digital world. Its sheer magnitude can overwhelm a normal business on a daily basis. However, big data solutions providers are beginning to appear on the scene and provide answers to this problem.
It has been said that the large volume of data does not matter. What does matter is what businesses do with that data.
Big data can be especially relevant for business analysis, where it can help with decision-making and business strategies. And with the help of big data solutions providers, your business can handle big data wisely.
However, how do small-business owners choose the best big data solutions providers for them?
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What Big Data Providers Must Offer
The following are some things you need to consider when you’re looking for a better big data solutions provider. This list will serve as your guide in choosing the right big data solutions provider for your business.
1. Data Security
Regardless of where you store the data, you need to provide proper security to avoid hacking and tampering. Digital authenticity of data is also a high priority. Therefore, big data solutions providers who record both web and mobile sessions are ideal.
2. Access to Personally Identifiable Information or PII
By May 2018, all European industries will be required to comply with data protection regulations. These new regulations require various types of firms to produce personal data from people they obtained the data from. Conversely, customers will also be able to request that their personal information be deleted if there is no legitimate reason to keep it, and big data solutions providers must comply as well.
3. Data Compression
Firms are completely aware that big data consume a huge amount of space. Industry requirements, for example, may necessitate storing several years’ worth of customer engagement information. However, there is a solution. Data compression technology can provide more space.
4. Quick Setup and Easy Maintenance
Several solutions to big data are long and difficult to process. Aside from that, a lot of these solutions require individual page tagging, which is time-consuming and tedious.
Moreover, many of the big data solutions providers do not have unified web and mobile solution processes. A unified method makes every setup faster and every maintenance step easier.
5. Accessible to All
If your platform is too complex, it will be difficult for everyone in your organization to access it, making simple tasks more complicated. On the other hand, an interface with a simple design will let everybody easily retrieve and search data. Everyone’s work life will be easier.
6. Simple Report Formats
It should be easy to create reports. Ideally, report formats in the form of charts, clickmaps, journey maps, and graphs should be available. Additionally, reports based on free text queries could provide flexibility for better analytics and marketing strategies.
7. Automatic Solutions
Analysis of large data with traditional web analytics takes a great deal of time and effort. However, automated algorithms can provide real-time solutions to big data analysis. A well designed algorithm, moreover, will detect and resolve anomalies quickly and efficiently.
Not all big data solutions providers can help you solve your big data problems. Therefore, you need to choose the ones who can really do the job. A little research, using the suggestions here, will help you find the right provider for your small business.