March 2018

5 Ways Corporate Videos Will Help Your Business

In recent years, social media has become a much more prevalent form of advertising. It seems as if all businesses, small and enormous, are flocking to Facebook, Twitter, Instagram, and Twitter to post their own original content, including videos. The race is on to show consumers why their brands are the best. Here are 5 reasons why corporate videos are the best form of spreading brand influence. After reading these, hopefully you’ll be inspired to try your hand at making your own marketing video.

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Don’t Let Financial Phobias Keep You from Getting Debt Relief

Financial phobias start in the brain, but they can manifest in the form of physical symptoms. One study from the University of Cambridge found almost half of financial phobia sufferers “experience a racing heart at the mere prospect of dealing with their money.” Additionally, 15 percent “feel frozen and immobilized” while 12 percent “feel ill.” If you’re dealing with financial problems in your business that seem overwhelming to you, you could be suffering from one or more financial phobias. Read on to find out more.

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talented employees

3 Ways to Better Hold Onto Your Most Talented Employees

One of your company’s biggest assets is your staff. This is particularly the case when you have managed to attract some talented employees, individuals you believe have the potential to go on to big things. Naturally, though, the most talented people are also the ones at highest risk of seeking out opportunities elsewhere. After all, they want to fulfill their own potential. Also among the dangers are headhunters, who are likely to pursue your talented employees. Therefore, you need to do all that you can to ensure their continued employment. Do this by offering incentives for them to stay. Here are 3 enticements for you to consider.

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How Your Sales Funnel Should Tie into Your Keyword Research Strategy

What keywords should you target on your website? This is a question that often plagues webmasters. It’s easy to fire up your favorite keyword research tool and find high volume search queries, but figuring out the exact keywords to focus on proves more difficult than you’d imagine. This becomes evident once you factor in user intent and the sales funnel. That’s because keyword research isn’t just about generating traffic. Ultimately, it’s about converting visitors into real customers.

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4 Tips to Help You Learn to Maximize Business Resources

It’s a fallacy that the business with the greatest amount of resources always outperforms the business with fewer resources. While it helps to have resources on hand, it’s not necessary. What’s important is that you leverage the resources you do have. In other words, you need to learn to focus on doing more with less. In most cases, learning to maximize business resources sparks greater innovation. It will help you find new opportunities that you otherwise wouldn’t have stumbled upon.

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startup idea

Some Inventive Ideas for Funding Your Startup Idea

Lots of people have a startup idea. Some of those people actually get serious about owning their own business. Are you one of those people? Many people hold back on pursuing their startup idea for one reason or another. Often, that reason is funding. You might think you have to have some property to put up as collateral for a loan. You might even have heard that you need to have good credit to get funding for a startup idea. However, in today’s world, there are numerous ways to find the money to start a business. Read on for some creative ideas.

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