business thrives

Ensure Your Business Thrives Throughout the 20’s

It’s 2020 and a new decade has dawned. If you want this to be the decade in which you reach your full potential as the owner of a company, it’s imperative that you take heed of the advice below. Here’s what you must do to ensure that your business thrives throughout the course of the 20’s:

Make Use of the Cloud

The cloud went mainstream over a decade ago. If you haven’t embraced cloud computing, you’re going to struggle to keep up with the pace in your market in the coming years. Most businesses have not only moved their traditional business applications like email, data storage, and customer service to the cloud (or are currently in the midst of their migration), they’re building their new applications in the cloud as well.


There is now a whole ecosystem of cloud-native technologies that can help your business thrive. At the top of this list is the advent of containers and container orchestrators. The most popular container orchestrator is Kubernetes. These two technologies combine to usher in a new wave of cloud-native application development methodologies. As a result of their work, apps are smaller, yet just as powerful as their previous versions.

The benefits of containers and Kubernetes are numerous. Consequently, they have seen massive adoption across businesses of all sizes. However, to reap these benefits, you must follow Kubernetes security best practices to protect your business-critical applications from bad actors.

So help your business thrive with just a few of these practices before you migrate to the cloud:

  • Limit the number of processes you run in your containers to ensure that your cloud can update and troubleshoot itself with ease
  • Scan images for vulnerabilities on a regular basis
  • Verify you’re not running containers with heightened privileges. Also, avoid privileges beyond what’s required for them to function properly, in adherence with least privilege principles.

Thrive with Generation Z

There is currently a massive switch taking place with regard to the world’s buying power. This esteemed title has, for the past 15 years or so, been held by the Millennials. However, the new kids on the block are Generation Z. This generation is currently entering the world of work and starting to earn their own money. Therefore, a business that tends to the needs and expectations of Generation Z is sure to thrive. After all, Generation Z is slowly but surely taking control of excess equity.

business thrive

If you want your business to resonate with this audience throughout the course of this decade, you have to find a way to appeal to them. Here are a few ways to do just that:

  • Keep your finger on the pulse of the latest tech
    Generation Z isn’t just comfortable in their usage of digital technologies. They’re pros at it! Consequently, you can help your business thrive by keeping your finger on the pulse of the latest tech trends. This is a must if they’re to trust in your capacity to provide them with a service befitting of the modern day.
  • Showcase the fact that you care about the world
    Generation Z has the web at their fingertips. They are saturated in news headlines and bulletins. Therefore, this group is a very socially aware and “woke” group of people. To ensure you appeal to this audience, then, you have to show you care about the world by giving back to your community and championing green initiatives.

If you put the above advice into practice now, then you will no doubt be scaling the heights of your industry in ten years’ time. These are just a start to help your business thrive in a new and younger market.