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Computer Vision: How Will You Use It in Your Business?

Featured image by RAGMA IMAGES

Are you enjoying the facial recognition convenience of your new smartphone or laptop? If so, you’re acquainted with computer vision, even if you’ve never run across the phrase before.

In this post, we take a deeper look to find out more about computer vision and how you might use it in your business.


The invention of personal computers opened up a whole new way for human beings to understand the world. But while few realized it at the time, computers can do a whole lot more than simply calculate strings of numbers.

Today, scientists rely on computers and on computer vision to conduct their work and communicate complex ideas. In fact, computer vision makes it possible for original thinkers of all stripes to expand upon their thinking. It helps them to better understand the work they’re doing.

What Is Computer Vision?

Both small and large businesses also rely on the power of computers—and on computer vision. In fact, your business probably already uses computer vision. In the future, you’ll likely rely on it even more. Consider the examples here.


Do your employees often need to capture data that is embedded in an image, such as in a PDF document? With an application of computer vision known as OCR, or “optical character recognition,” you could automate that process. This would free your workers for more critical tasks.

Photo by Lukas from Pexels

For another example, consider how much easier it is to grasp the complex data on a busy spreadsheet when you can see it transformed into a colorful graph.

3D Modeling with Computer Vision

Perhaps you own an architectural firm. Or maybe your small business designs video games or makes small engine parts. Or perhaps your biotech startup develops new molecules for cancer research.

If your company has anything to do with designing and manufacturing practically anything physical, you might want to use computer vision for 3D modeling.

With a 3D model at your fingertips, you can make infinitesimal changes to the structure you’re designing before you take it live. In other words, you can use 3D modeling to get it right in the virtual world before you build it in the physical world.

Computer Vision and the Future of Mobile Apps

With every iteration, smartphones become more and more useful.

For example, if you run a retail establishment, your business has had to evolve quickly in recent months. Very likely, more of your sales come from your online outlets than ever before. This is probably true even if you still maintain a brick-and-mortar location.


This situation can lead to difficulties in communication, especially when there is a language barrier between you and your customer.

However, if your customer sends a picture of the product they’re trying to find or replace from their smartphone to yours, your devices can quickly and precisely identify and locate what they are looking for.

In other words, thanks to computer vision, your customer won’t have to struggle to describe to you what they’re looking for. That’s because your smartphones will identify and find it for them.

Such an application saves both you and your customer frustration, and it saves you time and money. In the end, you’ll have happier customers, more word-of-mouth referrals, and therefore more sales.

Facial Recognition

In the last few years, computers have learned to quickly and accurately recognize people by their facial features. In fact, they’re sometimes better at recognizing faces than human beings are.

Can you use this aspect of computer vision in your business? Consider these possibilities:

  • If your business owns a fleet a vehicles, you need to ensure that only your authorized employees are driving your vehicles. By installing a facial recognition feature in your vehicles, you will have that assurance.
  • Your retail establishment likely already depends on security cameras to curb shoplifting and other crimes in and around your store. Imagine how much more effective your security videos would be with facial recognition.
  • Many businesses need to provide secure locations where only authorized individuals can enter. Security cameras that include a face recognition feature make those areas all the more secure.

How Will Your Business Use Computer Vision in the Future?

Future applications of computer vision could include instantaneous translations from one language into another. That is, computer vision will quickly “read” text in one language and present it to the reader in real time in the language of their choice. Multiple other applications, including real-time computer card scanning, are already here, thanks to computer vision.

Is it time for your small business to adopt more sophisticated methods than the simple ones you started with? If so, then seek out the help of a computer vision firm such as InData Labs. They can guide you toward the solution that will work best for your company.

About the Author

Carrol Strain is a Top Rated copywriter on Upwork. She is also an editor and on-call writer for the Business Opportunities blog.