Featured image by Jacob Lund
As a new business owner, you have a lot to be excited about. But you probably also have many concerns, including how you will convince potential clients they should work with you.
Customers are drawn to companies that they can trust. An important part of establishing trust is demonstrating the professionalism of your business. Here are a few tips to help you appear more professional.
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Get a Dedicated Phone
A business phone number shows customers you are serious about your work. If you are still using a personal phone for your company, you may want to get a 1800 number. Additionally, having a separate business line will help you separate your professional and private life, allowing you to better manage both.
Set Up a Quality Website
Your website says a lot about your company. You don’t want customers to see an amateur site with broken links or outdated design. Instead, you should hire a web designer to create a website that reflects your company’s professionalism and values.
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Use an Email With Your Company’s Domain
A Gmail account is fine for personal use, but it won’t help you appear more professional. For your company, you should set up an email address under your website’s domain name. Additionally, if you have any employees, make sure they use company email instead of their personal accounts for any business activity.
Maintain Social Media Pages for Your Business
Social media accounts are practically a requirement in today’s business environment, especially for a new business. However, just setting up an account is not enough. If a potential customer goes to one of your pages, they may question whether you are still operating if they don’t see recent updates.
So make sure you are maintaining your accounts and providing your customers with useful and entertaining content that will encourage them to engage with your brand.
Ensure Professional Invoicing
A verbal agreement or email confirmation is not enough. You should utilize an invoicing process that demonstrates your professionalism. Invoices should look clean and include your logo and contact information.
Also, don’t delay in sending your invoices. Customers expect to see a bill in their inbox right away.
Get a Quality Business Card for Your New Company
A flimsy business card with poor design doesn’t do much to promote your company. Instead, invest in sturdy, modern and simple cards that demonstrate your professionalism.
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Use These Tips to Make Your New Business Appear More Professional
While you are starting up a new company, don’t ignore those details that can help your convince customers you are a professional and trustworthy company to work with.
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