laptop overlaid with image representing proxies or proxy services

The Benefits of Using Proxies for Marketing Tasks

Image by buffik via Pixabay 

The best way to build your business is to define who needs the products or services you provide and promote them accordingly. But marketing requires many tools to complete the tasks quickly and effectively. Among the most invisible—but no less valuable—are proxy services. Checked proxies help find, manipulate, and save data accurately so that you have the best result with the least information saved about you. Why are proxies helpful for business in general, and how do they help with marketing? SOAX suggests some ideas.

Proxy Services: How Do They Work?

First, what are proxy servers? They are mediators acting on the internet on users’ behalf. More specifically, the fundamentals of proxy connection are:

  1. A user wants to find something on the internet, so they make a web request that contains the data about the user’s IP (device location) and the request itself.
  2. Without a proxy, this request goes directly to the web host. But with a server between them, the mediator gets this request with all the data first. Depending on the user’s settings, the proxy server can encrypt data, change or hide the IP, or block access to the requested information. A request that the proxy passes forward has the identification that it’s a proxy server request.
  3. In the absence of a proxy, a website receives the request, analyzes the data, and provides the requested information. The response could have malicious data or elements that harm the user’s data or device.
  4. But a proxy server can receive the response before the user does. It analyzes the data and filters out everything superfluous. Then it passes the data on to the user’s device.
  5. The user gets the response with the information they requested.

Depending on the service type, it’s possible to use proxies for a website if you’re a host owner. The peculiarities of the process depend on proxy servers. But the gist is invariable: A proxy filters and modifies data for your privacy and safety.

Why Is It Advantageous to Use Proxies in Business?

Most people find they need a proxy when they want access to a banned source. Proxies and VPNs are the most popular tools to fix this issue. However, proxy servers have a great potential of serving as a professional tool for business needs. This is possible because:

  • A proxy’s work is based on IP analysis. In this way, they can deny access to particular sources. For example, a team leader might want to forbid cyberloafing. In this case, the proxy can keep people from getting distracted.
  • The proxy uses a data cache. This allows for faster connections.
  • Proxies provide access to multiple IPs from all over the world. This provides a good chance to stay anonymous and even better conditions to observe from a distance.

These are just some general reasons to apply proxies in your business.


Internet Marketing: Will This Tool Simplify the Task?

Internet marketing is another challenge from the point of view of working with data. Aside from collecting the information, you need to structure it, create databases, and perform many other tasks. All of this is necessary to develop, launch, apply, and make the most of a marketing campaign.

Proxies are convenient tools for business in general. But it’s difficult to overestimate the complexity of the elements in a marketing campaign. In short, marketing requires powerful technical support to achieve success.

What Are the Best Proxy Features for Marketers?

The proxy connection provides marketing specialists with many benefits, allowing them to achieve beyond former limits. More specifically, proxy servers allow for the following:

  • Watching the pricing changes
  • Verifying the advertising sources
  • Checking the availability of websites
  • Collecting data from competitors’ and others’ pages
  • Tracking SEO tendencies
  • Market follow-up
  • Testing the speed of connecting to your website
  • Protecting your brand by tracking and eradicating counterfeits provides these features with ample room for business use.


What Are SOAX Opportunities for Business?

In touching on the peculiarities of service in more detail, we find that this proxy provider gives the following benefits:

  • Great speed of connection and general performance rise
  • Detailed targeting using geographic parameters
  • Connecting through verified residential and mobile IP addresses
  • Rotating proxies working by the backconnect principle

(According to the SOAX blog, “A backconnect proxy is a server providing access to the pool of different proxies that rotate automatically while the connection is being used.”)

These points describe well the advantages of working with

It’s easy to understand how proxy servers work, but the main point is to consider the risks of working through random services. A pretty fair scenario is that the functions the site claims do not work, while the worst scenario is that your data gets stolen. SOAX helps avoid these scenarios and prevents the unpleasant effects of any malicious software you might encounter. Including the other opportunities we mention here, the service is worth trying. So go to the SOAX site now and see for yourself!