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While most folks consider promotional materials a luxury more than a necessity, there is good reason to believe that promotional materials do a lot more to build brand awareness than is typically believed. Fortune 500 companies and startup companies alike spend millions of dollars each year on promotional items. T-shirts, key chains, letter openers, and other objects are the usual suspects. Interestingly, there is research into how and why these items are most effective. As it turns out, they’re most likely to be the most successful in increasing brand awareness when people use them in places where they do most of their business decision-making.

People are passionate about sports, including you, and with the growth of organized sports reaching unprecedented levels, it’s time for you to get in the game with one of today’s top-rated sports franchises.

Just ask Amy Reynolds, there is nothing wrong with giving old clothes a new purpose. That is the basic idea behind her business,...

MarketWatch: Artfest International, Inc. is pleased to announce that the Company will be launching a marketing and branding campaign for its proprietary RFID chip set...

MarketWatch: Artfest is pleased to announce that the Company will be launching a marketing and branding campaign for its proprietary RFID chip set for the...

Pizza Marketing Quarterly: Boston’s has expanded the “Healthy Hits” section of the menu, offering many new items for the health conscience, including Shrimp Diablo Pasta,...

commercialappeal.com: While there's plenty of school-spirited baby gear for little ones to wear on game day, one University of Memphis graduate found there was little...

Here's a list of over 40 small business ideas for men. Most of these business ideas have little start-up costs and low...

Online businesses are fantastic in many ways. But there are plenty of challenges to keep you on your toes. For example, all online businesses have one thing in common: the need for a suitable shipping and delivery service.

If you have an independent spirit, prefer taking control over following behind, and have the commitment to push through difficult times, you could be a great candidate to start your own massage therapy business. What's more, we’re here to provide you with tips on how to turn your dream into a reality in seven simple steps.

If you are a restaurant owner you know how hard things can be. There are new apps, delivery services, table top ordering devices and so much more coming at you all the time. You must learn and engage with everything as well as do your best to make each and every customer happy. Here are some tips on how to stay on top of it all

If you’re looking for a business opportunity which allows you to jump on board with an established brand and work to a tried and tested formula, a franchise could be the perfect solution for you. There are all kinds of business opportunities out there online, most of which start with something along the lines of ‘"Make a Ton of Money an hour from your front room." Guess what? If it looks to good to be true...it probably is.

There are over 100,000 gas stations, both privately owned and franchised, in the United States. Even with alternative fuel vehicles getting up to 55 miles per gallon, gas stations aren’t going away any time soon. With purchase prices sometimes as low as $70,000, and the opportunity for healthy profits, purchasing a gas station can be an attractive business opportunity. If you’re thinking about getting into the business, we have a few great tips to help simplify the management of your gas station.

If you’re thinking about investing in one of today’s top rated franchises, you’ve come to the right place.

If you dream of owning your own franchise, our list of Franchise Opportunities 2015 is the perfect place to start your search.

With over 60 years of national brand experience, Matco Tools provides franchisees with the tools to build their future while they provide the highest quality professional tools and service that technicians trust.

If you had $30,000 to invest in technology to take your business to the next level, how would you invest it?

These cheap franchises will earn you maximum profits with minimal costs.

Multi-level marketing (MLM) has continually been on the rise, and numerous MLM companies are poised for explosive growth in 2016 and beyond.

Instead of starting a business from scratch, invest your money into one of this year's best restaurant franchises.