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Business Ideas in the News

The Evolution and Comeback of Experiential Marketing
As safety restrictions ease and with consumers eager to engage, in-person activities and meetups are becoming popular again. So what does this mean for brands looking to reconnect with their customers? It means that experiential marketing events are set to make a big comeback.
How Insurance Companies Are Using SaaS
If you are not yet familiar with the concept and benefits of SaaS, this article will give you an overview of how it efficiently works for insurance companies.
How Your Company Can Reach Its Net Zero Targets
If you're the owner of a small business, you might feel as if climate change is too much for you to take on alone. In this article, we share how your business can reach its net zero goal targets more easily.
Strategic Thinking in the Digital Age
The post-Covid world forces leaders to face unfamiliar challenges. New and emerging technologies in the workplace demand state-of-the-art strategies. In this evolving age, business leaders need to embrace digital transformation and apply strategic thinking to reshape their way of working.
New Business Opportunities Opened by Artificial Intelligence
Because of the disruptive nature of AI technology, it powers numerous new business opportunities. Let’s talk about the benefits of AI-powered business solutions and how they are keeping businesses competitive.
Scaling up as an Online Solopreneur
Can you build an online business as a solopreneur? Here we share a few remarks from one solo business owner who successfully scaled his business up.
mobile apps - featured image
One out of every two people in the world uses a smartphone, the most popular apps make over $200 million per day, and other freaky facts.
disruption - featured image
The real estate industry is ripe for disruption. Despite hesitancy in the industry, innovative technology is already making headway and changing the way real estate transactions work.
influencer marketing - featured image
Becoming an influencer marketer is not easy to do. It requires an ample amount of research, creativity, and hard work. However, it is worth it in the end. The following article discusses some tips on how to start a career in influencer marketing as a blogger.
employee retention - featured image
Employee retention is more important than you might think. The inability to retain employees can spell disaster for your business. What’s more, the chances of your top talent choosing to leave or being pooched right out of your business are higher than ever before.
threat intelligence
Threat Intelligence is a crucial to mitigating cybersecurity attacks. The antivirus system you use must have threat intelligence in order to identify new threats early. In this way, you will be ready for any attack.
NFTs - featured image
If you’re thinking about investing in NFTs, there are many things you should know first. This includes what they are, what they can be used for, how to buy them, and more. Here’s everything you need to know about non-fungible tokens.
responsible beverage service training
The Responsible Beverage Server Training Act is the law that is making responsible beverage service training a requirement for alcohol servers and managers in California. As your business prepares for this new mandate, learn more about what will help you streamline your efforts to get RBS-certified.
market landscape
Today, businesses race to meet customers' pent-up demand in the evolving market environment while also keeping up with the competition. Flexibility and creativity are primary tools to outdo many of your peers. This article will provide some tips to strengthen your market positioning.
david malcolm - featured image
David Malcom, San Diego entrepreneur, understands what makes a successful company. Good companies establish themselves with foundational building blocks that create a mission, vision, and quality culture within the organization.
digital - featured image
There are a number of simple steps business owners and managers can take to make digital transformation a little easier to digest. In this post we take a look at some of the top ways businesses can thrive in the digital era.
bitcoin investment - featured image
Bitcoin and other cryptocurrencies are on the rise, and many people are looking to invest in this new technology. However, there are a few things you should consider before making a bitcoin investment—or for that matter, investing in any other cryptocurrency.
prescriptive analytics - featured image
Prescriptive analytics uses data mining and mathematical optimization techniques to provide decision support to business users. Let's look at how this field of analytics can help your business.
healthcare technology - featured image
For individuals, service recipients, and healthcare experts, healthcare technology allows a new age of healthcare services. As you move forward, it's vital to keep an eye on the trends shaping healthcare technology.
florida solar - featured image
According to the SEIA, the cost of solar panels in Florida has plummeted by 5% in the last five years. So now is a better time than ever before to go solar with your home or business.