To say that video is a hot topic right now is an understatement. Nothing captures attention like videos. After all, vision is our dominant sense. Informative videos that offer real value help build brand awareness. Moreover, they demonstrate brand expertise in the field. Now, let’s see how different industries can leverage educational videos to get in front of customers and increase overall retention.
In today’s business world, a good website can make all the difference. As a matter of fact, the quality of your web design has a huge effect on the number of sales you make. Moreover, it affects how many customers you recruit and the number of clients you retain. What's more, website design can affect your search marketing and SEO efforts, too. So how can you improve your web design to increase your sales?
As you already know, social media is enormously popular. More and more people are creating accounts and sharing their stories with others online. Plus, there are plenty of excellent social networks out there. Nevertheless, it is Instagram that is quickly establishing itself as the leader of the pack. After all, this social network has attracted tons of celebrities. You just need to remember that building an Instagram following can be easier said than done. However, in this guide, you’re going to find tips for steadily boosting your Instagram following.
If you have teenagers at home, you might get the idea that the Internet is all fun and games. However, as the owner of a small business, you know that the Internet is critical to your business. To that end, you've probably at least looked into online marketing. However, have you ever stopped to consider how powerful online marketing can be?
When it comes to marketing your small business, there are several types of outreach. For instance, there's face-to-face contact. Or you could turn to social media. Alternatively, you could print flyers or place ads in newspapers or magazines. Additionally, you might create a podcast. Even more powerfully, you could create a video, based on a video script that you prepare.
If you want a really influential website for your online business, you're going to have to invest some time in link building. In other words, you'll need to attract some quality backlinks.
In the world of international ecommerce it is important to market your products and services effectively. However, you can expect to face strong competition. What's more, you'll be competing against large companies that have their own special marketing departments. On social media, you'll be competing for your market's attention amid numerous distractions. In this post we share some specific actions you can take that will improve your competitive edge.
Brainstorming YouTube video ideas can be tough. And if ideas aren’t coming to you that can start eating away at your motivation. In order to save you time and energy, and to help you stay enthusiastic about YouTube, filmora.io created both an infographic with 701 YouTube video ideas and the free 701 Video Ideas eBook.
Search engine optimization (SEO) is an ever-evolving market. And many people want to learn how to make money as a freelance SEO writer and marketer. However, if you want to start an SEO multimedia agency, take the time to read this article for a few tips on mindset, marketing, and sales.
Content marketing is affordable. It is also an efficient and effective SEO tool. However, that content has to have some value to those who read it. In other words, you have to feature high quality written content. But how exactly do you use written content to promote your business? Here are some hints on how to do that and succeed.
Starting a new business is exciting. You're thrilled because you have a world-class idea that you're sure will disrupt the market. But before you jump in, you must take the time to write a world-class business plan to match your world-class idea.
This post is written for beginning bloggers, so we're going to start at the very beginning. From a personal perspective, a blogger writes. Their writing allows bloggers to connect directly with their readers. From this direct connection derive several benefits of starting and maintaining a blog. For instance, it allows you to develop trust with your reader. Trust opens the doors to making money with your blog.
Website design and SEO go hand-in-hand. Therefore, it is important that both the design and SEO team members work together from the very beginning. In this way, your new website design will rank high in search engines. There are four elements that will help to ensure that your website design works well with your SEO goals.
Starting a business is not easy. What's more, if you aim to make a success of your business, you'll need to acquire skills for online marketing and advertising. This is important because nowadays almost everyone has access to the Internet. Therefore, business owners must learn about online marketing and advertising. It's essential for promoting a business's services and products. Here, we share four strategies that will boost awareness about your business.
When you first start to grapple with it, search engine optimization (SEO) seems like the most difficult thing in the internet marketing sphere. However, once you understand how it works, it’s one of the easiest solutions for marketing your business. What's more, if you want to succeed in business these days, you need to master an SEO marketing strategy that will get your business the traffic it needs. Whether you are just starting out with your SEO setup or you have been struggling with it for a while, here are five steps anyone can take to achieve a superior SEO marketing strategy.
LinkedIn is the most business-friendly social media platform out there, full stop. If you’re not investing in your company’s LinkedIn presence, you’re essentially leaving money on the table. A lively, attractive LinkedIn company page is just one facet of a holistic LinkedIn marketing plan. But it’s a pretty important one. Here’s how to shape up your “meh” company page and achieve a degree of engagement that you never imagined possible.
Smartphones are getting better and better at taking photographs. However, if you want the pictures you take with your smartphone to really stand out, you owe it to yourself to check out InPixio Photo Clip. Whether you're taking pictures for business marketing purposes or for personal use, nearly every photograph you take could use a little touch up. That's where InPixio Photo Clip comes to the rescue. A simple app that works well on both Mac and PC, this software can make your pictures look a whole lot better. What's more, it is simple and easy to use.
Press releases have received a lot of negative press. Many people believe they no longer matter. However, this isn’t the case. When done right, they can still be an effective tool for promoting your business. Let’s take a look at these seven tips for issuing an effective press release.
Learning and using search engine optimization, or SEO, is essential to promoting your business. What's more, the SEO game is the biggest game in town these days. The field of SEO continues to expand and change almost daily. Developers are continuously devising new techniques and strategies. It can be overwhelming to try to keep up with it all. But if you can learn to look at it as a game—a game you can win—you can keep the SEO game in perspective.
Sometimes you wonder if your small business would benefit from having its own web application. You know that every day, more and more people search first on their phones for whatever they want to buy. And you think that maybe an app for your business could bring more of that market share your way. However, all you can see are the many obstacles between you and having an app of your own. The cost and the hassle, just for starters. But there are solutions. And in this post, we tell you what those solutions are. So read on if you want to be able to tell your customers, "There's an app for that!"