Content Marketing

print marketing represented by a stack of brochures

Print Marketing: Still a Viable Way to Advertise Your Business

Print marketing provides a practical adjunct to online methods in your company’s advertising efforts. For one thing, it bolsters authentic connections. For another, it gives your customers a tangible piece of information they can hold in their hands.

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social media expert witness scanning online profiles

Social Media Expert Witness: A Rising Digital Skill

The digital space is infinite. There is a demand for new skills every day. For instance, you likely have met people who specialize as digital marketers, social media managers, and virtual assistants. But you might not have come across anyone who says they are a social media expert witness.

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marketer conducting A/B testing

How Does A/B Testing Work?

In your marketing campaigns, obtaining information directly from your clients’ behavior is the only way to determine how well your conversion funnels are working. A/B testing is a crucial element in this analysis. Basically, you’re missing out on sales if you haven’t yet started using A/B testing.

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man enjoying online tutorials

Best Practices for Selling Online Tutorials

If you’re an expert in a particular field, teaching others to do what you know is a great way to make some extra cash. But how can you ensure that your video tutorials are seen by the right people and generate as many sales as possible? Here are a few of our top tips for promoting your online tutorials.

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5 Great Tips for an Effective Email Marketing Campaign

5 Great Tips for an Effective Email Marketing Campaign

How do you put together an effective email marketing campaign? How do you ensure you gain opens and click-throughs to your site? We thought we would unpack everything you need to know about the secret to successful email marketing and how you can achieve it.

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people sitting around a conference table discussing SERP results

5 Tips to Increase Your SERP and Conversion Rates

If some of your web pages once drew a lot of traffic but now do not, you probably need to revise the content on these pages to make them visible on the first page of the search engine results pages (SERPs) again. The more visible your website is to the user, the higher the conversion rate it can achieve.

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Is AI Content Writing Software Taking over the Internet?

Is AI Content Writing Software Taking over the Internet?

AI content writing software has come into the spotlight recently, as it has the potential to save businesses time and money on their marketing efforts. But is it taking over the internet? Let’s take a look.

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How Do Gaming Companies Implement Their Marketing Strategies?

How Gaming Companies Implement Their Marketing Strategies

The gaming industry is a wide and diverse sector that is expected to produce around $257 billion in revenue by 2025. It’s a seriously competitive area of commerce. That’s why effective marketing strategies are vital to future success for gaming companies.

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