Seth Godin has drawn a marketing lesson from last weekend’s failed apocalypse: Every time, people succumb. They sell their belongings, stop paying into their kid’s college fund and create tension and despair. Here’s the simple lesson: Sell a story that some people want to believe. In fact, sell a story they already believe. The story […]
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Erica Diamond is a busy woman. She’s a mom, blogger, and speaker. Sometimes, the three roles combined can be a lot to handle. According to Global Saskatoon, her journey began in 1999. That is when she was 24 and started her own business. But then, in 2009, she was inspired to launch a blog, called
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Sydney Pedersen recently came up with a simple idea that could help make chemotherapy less traumatic for young patients. Her idea was inspired by her own sister, reports South Washington County Bulletin. She remembers wondering one night if there was a way to make the treatment process easier for her sister, who had a “portâ€
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If you’ve ever been sucked into Facebook games like FarmVille or Zynga Poker and wasted hundreds of hours of your life in the blink of an eye, you might not be surprised to learn that Zynga, the company behind the games is one of the hottest topics in Silicon Valley. Vanity Fair has up a
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Anyone who has surfed the Internet at any given time has probably seen the various “free trial” ads that plague the web. Many of those people have also signed up for the free trial, and found themselves charged high rates for a product they do not have or want. According to PC World, the FTC
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It seems the younger the traveler, the more gear they require. Any parent knows this is true if they have ever tried to travel with a baby. Besides the basic necessities, a trip is not complete without toys and a portable crib. According to the Clinton Patch, three moms were considering this issue over breakfast
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Bicycle taxi’s are not a new form of transportation, but the shift toward green living has brought this trend back. Unlike a regular cab that may charge by the mile, the Eau Claire Bike Cab works on tips alone, reports WEAU.com. “Just as quick as driving, a little more fun and a lot more safe
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What is an entreprenette? It describes the founder of a company with the same name, Sarah Shaw. As a successful woman in business, she helps fellow entrepreneurs get their own products to market. Before becoming an entreprenette, she created her own handbag line, reports Forbes. Sum up what the Entreprenette does in a brief summary
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Are you just beginning the filing process for an idea? Now is the time to consider how quickly you want your application processed. According to Inventors Digest, the patent office offers a three track system for inventors moving at different paces. Accelerated Examination. For an additional fee, applicants may request expedited examination for an application.
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Jennifer Branham had just had a baby when she began to take notice of the chemicals found in baby products. When she didn’t like what she saw, she began to seek out alternatives. When she couldn’t find what she wanted, she launched a business instead. When her baby was just a year old, she launched
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