When you have a large target market, the only logical step is market segmentation. In other words, split your target market up into segments. You can then assess and influence each segment individually. Here’s how promotional products can play into that strategy.
Market Segmentation and Promotional Products Read More »
Something has been brewing in businesses this year. Spurred on by the pandemic and hastened by an ongoing cost-of-living crisis: The Great Upgrade. However, what is it, and how might it affect your business?
What’s the Great Upgrade and How Could It Affect Your Company? Read More »
We are living in a time when it’s easier than ever to live smarter, thanks to technology. You can order a taxi with an app, identify a song with Shazam, and deposit checks, all with a swipe of your finger. In short, social commerce and other digital experiences make life more convenient.
How Social Commerce Makes Life More Convenient Read More »
In this post, we discuss how Instagram sorts through the data to come up with its “suggested for you” offerings. Knowing how the app does this can help you gain some control over this feature.
How Does Instagram Pick “Suggested for You”? Read More »
Multi-level marketing (MLM) has become a common go-to option for many success-oriented companies. In this article, we talk about how to make the best use of an MLM platform.
Setting up and Effectively Managing an MLM Platform Read More »
Marketing your products or services can be tricky, especially if this is your first rodeo. Fortunately, you can use the following ways to determine if your marketing efforts are paying off.
4 Clever Ways to Tell If Your Marketing Efforts Are Paying Off Read More »
Would you like to learn how to be a better negotiator? Alistair White, Partner at The Gap Partnership, explains why “future consciousness” should be practiced by all negotiators.
The Future-Proof Negotiator Read More »
In this post you’ll find five ways to use account-based marketing on LinkedIn. This is a highly effective strategy, especially for B2B companies.
5 Tips for Leveraging Account-Based Marketing on LinkedIn Read More »
Are you looking for some ways to market your law firm this year? We’ve got you covered. Keep reading for some fresh new marketing ideas for 2022.
Best Ways to Market Your Law Firm in 2022 Read More »
The offline world was already moving online before the onset of COVID-19. The pandemic simply expedited this inevitable development. Now, there are very few things you can’t do online, including online booking.
Why Your Business Needs Online Booking Services Read More »
