Business First Online: Chances are, your business isn’t built to get business using this channel. There is a high likelihood that the more complex your offering is perceived by the market, the less likely customers find you online and select your business without intense personal interaction. Photo by Alan Cleaver
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What is the last route you took when hiring employees? Maybe you should take some advice from the Facebook hiring rumor. When Facebook was young and hunting for talent, says Lee, it combed through Stanford’s syllabi and course catalogs to find relevant students. Facebook was already well-known on campus. If, for example, Facebook needed engineers,
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So you’ve written an ebook. Now what? It’s time to get the word out and build a strong reader base. Here are four tips to help you build the fan base you need to succeed: Create an ebook blog. Start affliate marketing. Take advantage of social media. Write guest posts. Click here for more detail
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We often hear about the benefits of a microloan overseas, but how do they help American entrepreneurs? Entrepreneur has the story of one woman who found the funding she needed thanks to Accion. What was the application process like? I applied online in late April. That first step was a very nonthreatening one. One of
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CNN Money: One of the hottest proposals for a new — and possibly better — way to pay for college got one of its most important tests one snowy day this winter in a Clarkson University classroom. Clarkson offered the contestants something pretty revolutionary in return. The students with the best business ideas would win
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It may seem obvious to some, but the line between an idea or invention can become blurred in the rush to make that first million. So, how do you know whether all you have is a basic idea or an actual invention. InventSAI Press Room defines the difference: An Idea is generally defined as “a
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When you’re reading a book, is your imagination really enough? One company has taken in to the next level by allowing readers to listen and see just what the author mentions in their story, reports WTVR.com. “Small Demons is a visual index of all the people, places and things inside of books,†said Valla Vakili,
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Business Week: A new Federal Trade Commission rule is supposed to protect people who buy business opportunities by requiring sellers to provide a one-page disclosure form that includes support for earnings claims, a list of previous legal actions against the company, and its cancellation or refund policy. But the FTC rule, which went into effect
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BusinessWire: The Boston Beer Company today announced the national expansion of the Samuel Adams Brewing the American Dream® program. With a focus on helping small businesses related to food, beverage, craft brewing and hospitality, Brewing the American Dream provides loans and industry-specific coaching, mentoring, and educational resources to business owners who find it difficult to
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KansasCity.com: The Small Business Administration is looking for videos showing how its programs and services have helped small companies. Three videos will be shown at a special event May 24 and could appear as part of National Small Business Week, the agency’s annual event. Videos must be original and last two minutes or less. The
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