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average order value

How to Increase the Average Order Value in Your E-Commerce Store

A lot of business details matter in e-commerce. However, at the end of the day it’s all about driving more traffic and growing revenue. While there are a number of ways to do so, no strategy is more effective than increasing your store’s average order value, or AOV. Let’s look at how to increase the average order value in your e-commerce store.

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Avoid the Amazon Stumbles by Seeking to Be Well-Informed

We’ve all experienced the Amazon stumbles, right? Perhaps you bought a piece of equipment for your business or some shampoo for personal use. Either way, buyers’ remorse can quickly set in after an online purchase. However, you no longer have any excuse to remain uninformed. For virtually everything you might want to buy, you’ll find lots of information online. Use this information to make well-informed decisions when purchasing at Amazon.

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Tap into the Power of Micro-Influencers and Win

Today, social media platforms give marketers exciting new ways to connect with an increasingly diverse audience. In the past, every business owner’s wildest dream was to persuade a celebrity to get on board and promote their brand. However, that power now lies firmly with social media influencers. More specifically, it lies with micro-influencers.

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Amazon FBA: Why You Need a Prep Service for Chinese Imports

The Amazon FBA service has taken a lot of online retailers in the West by storm. FBA, by the way, stands for “fulfillment by Amazon.” It refers to a business model whereby you warehouse the products for your online store with Amazon, and they fulfill your orders and even take care of customer service for you. What’s more, your Amazon FBA store qualifies for Amazon Prime shipping. This makes your store all that more attractive to customers. You can sell local goods as well as imported products by using the Amazon FBA service. However, if you’re importing goods from China, it’s a good idea to use a qualified prepping service.

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