photo credit: Matt Callow Bill Wyman: The problem of the daily press in the U.S. is exclusively this: the collapse of its business model. That model used to be, plainly put, making money–a lot of money, oceans of money–delivering advertising on newsprint into peoples’ homes. Subscribers didn’t pay for news. Advertisers did. Remember “shoppers,” the […]
Why Newspapers Are Failing Read More »
Springwise: Summertime is filled with opportunities for brands to show they care, whether by helping consumers find a place to change at the beach or by giving them a little cooling refreshment during a heat wave. Targeting the latter option is Soak Media, a UK firm that gives out free bottled water to London commuters
Free Water For Commuters With On-Bottle Ads Read More »
BuzzFeed: Sometimes the Internet messes up. Here are some ads that don’t really fit with the article next to it. Photos by BuzzFeed.
Badly Placed Internet Ads Read More »
 photo credit: dailyinvention When advertising to the public, it is important to grab their attention right off the bat to make them want and almost feel like they need what you are advertising. But many of us ponder how to create such an ad that will accomplish just that. Here are some helpful tips
How To Make People Want Your Advertisement Read More »
photo credit: How can I recycle this I recently came across an article posted on Small Biz Survival suggesting that the yellow pages really don’t serve as much of a purpose for small businesses as they used to. The days of people relying on the yellow pages to find a company or service are coming to
Do The Yellow Pages Really Benefit You? Read More »
 photo credit: chaps1 In business today it is sometimes tough balancing the many sectors of our companies. Often times too much attention is paid to a few sectors that we consider important while the others are neglected. The problem with this is that ALL sectors of our companies are important, especially that of advertising.
Free Advertising Solutions Read More »
In June, Billy Mays the television direct-response advertisement salesperson well known for his introduction, “Hi, Billy Mays here,” died from an apparent heart attack. Here’s a video tribute to him that includes his famous line and the openings of 30 of his TV commercials.
Tribute to Billy Mays: “Hi, Billy Mays Here” Read More »
Jason Sadler has been selling the upper part of his wardrobe ever day of 2009 to companies that want him to wear a t-shirt with the logo on it. His pricing structure is very interesting though. He’s sold January 1st for $1 and is selling December 31st for $365. Every day in between goes for
365 Day of Sponsored Shirts Read More »
The New York Times: Three weeks after Curtis Kimball opened his crème brûlée cart in San Francisco, he noticed a stranger among the friends in line for his desserts. How had the man discovered the cart? He had read about it on Twitter. For Kimball, who conceded that he “hadn’t really understood the purpose of
Mom-And-Pop Operators Key In A Marketing Edge Read More »
Small Business Trends: To list your local business in Bing, head to the Bing Local Listing Center. From there, you’ll be able to check to see if you already have a local listing set up. If you do, you can modify it. If not, now’s the perfect time to create one. Once you start creating/modifying
Get Your Biz Listed In Bing Read More »
