Beverage

Brewing Something Bold

The Florida-Times Union: When Susan Miller risked everything to help her son launch Bold City Brewery from the ground up in Jacksonville, she admits she didn’t even know if his beer was any good. She took a big risk when she quit her job and helped finance her son’s dream here. It wasn’t out of

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Pepsi Hides Video In Barcodes

VentureBeat reports tha beverage giant Pepsi announced a new experiment around barcodes in collaboration with a startup called Stickybits. Using a barcode-reader application on a smartphone, users can scan barcodes on Pepsi products like soda cans or bottles and access videos and links hidden in the code. Users can also upload their own videos, photos

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Every Brand Has A Story

One evening in a Manhattan bar in February 2003, childhood friends, Ira Liran and Michael Kirban, were speaking with a couple of girls they had just met from Brazil. When asked what they missed most about their country, one of the girls, without hesitation, answered “agua de coco.” Coconut water, she explained, is the most

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Tasty Idea: CocktailBox

According to trendspotter Springwise, catering to consumers who don’t want the hassle of buying ingredients and following recipes, Cocktailbox is a London-based venture that offers ready-mixed cocktails freshly made by a professional bartender,and home delivered in fridge-friendly boxes. Launched in October, CocktailBox takes online orders for four popular cocktails–margarita, mojito, cosmo and strawberry daiquiri–and dispatches

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The Paint-Less Coca-Cola Can

Jesus Diaz has an interesting story over at Gizmodo regarding soda cans. It not only looks beautiful, but this naked Coca-Cola can would help save energy while reducing air and water pollution. Would it really make a difference? Let’s do some math: I assume the consumption only increases through time, but let’s take the daily

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