Franchisors

Five Reasons Why Franchisor Websites Fail Recruitment Basics

Franchise Site

SmartCompany.com.au: A review of various franchisor websites conducted by the Franchise Advisory Centre in recent months has highlighted five common problems that undermine the credibility of franchise brands and become a turn-off for potential franchisees. 1. Use of online forms without contact details If an online form is the only way that potential franchisees can […]

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Travel Plaza Adds 4 Restaurants

Franchise Site

Buffalo News: The Angola Travel Plaza’s food court on the New York State Thruway has undergone a makeover, with four new restaurants that opened on Friday. Franchisee Kevin DiPirro owns and operates all four locations: Moe’s Southwest Grill, Cinnabon, Auntie Anne’s Pretzels, and Carvel. The four businesses, representing a capital investment of about $1 million,

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Athena North America, LLC Launches K-12 Afterschool Learning Center Franchise With Major Expansion Plans For Northeast

Franchise Site

Virtual-Strategy Magazine: Athena North America, LLC, franchisors of Athena Learning Centers of Princeton, New Jersey, launched franchising operations and will offer the industry’s most innovative solutions for students K-12. As a franchise investment opportunity, Athena Learning Centers partnered with best-in-class providers of education products and services to create the Athena Total Solutions℠ package to use

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The Franchise Sales Process Should Be About Qualifying Not Selling

Franchise Site

BlueMauMau: Franchisors and franchisor representatives need to place greater emphasis on qualifying a franchise candidate throughout the franchising process. Utilizing traditional selling techniques in franchising is not the most effective path to follow. Throughout my franchise career I’ve held the belief that one should not sell a franchise using the traditional principles of selling that

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New Trend In Franchising — Flexibility, According To Kiddie Academy Domestic Franchising

Franchise Site

Finance.Yahoo.com: Pursuing a franchise concept can be attractive for a variety of reasons: proven business model, layers of support and resources in place to achieve success. Entrepreneurs were once after a consistent formula — the cookie cutter franchise. However, today’s franchisees want the satisfaction of integrating their personal opinion or style into the development and

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Franchisors Are From Mars And Franchisees Are From Venus

Franchise Site

Blue MauMau: In the wildly popular Men are from Mars, Women are from Venus book series, author John Gray explores the fundamental differences between genders’ perspectives and communication methods. While Gray hasn’t delved into the realm of franchising, there is little doubt that the vantage points of franchisor and franchisee are also distinctly different, which

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