Do you use a smartphone to do product research when you’re shopping in a retail store? According to a survey by Men’s Health magazine and GfK Roper, 27% of men look up product reviews while shopping. Women may be shopping commandos, but men are catching up to them. One big reason is men’s ease with […]
Men Shop Online, Even While in Stores Read More »
Entrepreneur on Birds Barbershop: To build trust through branding, says Karen Post, a Tampa, Fla.–based consultant and the author of Brand Turnaround, an entrepreneur must establish a distinct identity. Portman and Rapaport did this by offering standard haircuts at below-market prices—$19 for men, $39 for women—and keeping salons open seven days a week. (“Every salon
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The idea is similar to reinventing the mouse trap, except the concept has worked out well for Max Hernandez. The dual vent fly he created makes his boxers stand out from the crowd. According to the inventor, there have been no significant improvements in fly manufacturing in 80 years. “The functionality of the traditional fly
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According to Crain’s New York Business, until Planet Pepper, options were very limited for drag queens who needed outfits and dresses. Well, just think: dresses that are proportioned correctly for a size 14 man.
Now, THAT Is A Niche Biz! Read More »
First there was the big and tall, now there are options for the height challenged. Jimmy Au may have started out as an accidental entrepreneur, but now he provides suits to some of the biggest names in Hollywood. “My professor was my first customer, and I made $400 with 40 orders, so I told myself
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While most skincare products are aimed at women, one company is making sure men receive quality products too. That company is Matte for Men. I recently asked Lee Jacobs a few questions about the company. Tell us a little about Matte for Men. Matte For Men is simply the finest men’s grooming product line on
Matte For Men Offers Quality Skincare Products Read More »
WSJ: To earn some cash during the summer of 2003, college students Nick Friedman and Omar Soliman started what they thought would be a temporary business removing old furniture and other items from people’s homes. But after a brief stint in the corporate world following graduation (Mr. Friedman from Pomona College and Mr. Soliman from
College Hunks Turn Junk Into Biz Read More »
Just walk down the candle isle, and it quickly becomes obvious the market they are trying to reach. Women are traditionally known to burn and enjoy the scent of candles. However, what about men? It was that question which lead a 13 year old boy to start his own candle company. “It started out as
Niche Biz: ManCans Read More »
The Wall Street Journal: Somewhere in Dallas, there’s a woman driving around in a $1,000-a-month Lexus selling J. Hilburn dress shirts. She’s one of more than 1,000 commission-based “style advisors,†J. Hilburn LLC’s traveling band of fabric swatch carrying, collar-and-cuff experts that are expected to push the company’s revenue to around $25 million this year.
Door-To-Door For Men’s Clothes Read More »
When clothing comes with the label tall, it is usually assumed that big is also necessary. However, that is not the case. Mark Tindall couldn’t understand why companies would sell clothing for tall men that would only fit big men as well. It might have been the right length, but the bagginess of the clothing
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