Hi! I'm Dane Carlson, and welcome to the Business Opportunities Weblog. I've been publishing this website, by myself, and sometimes with the help of others for over twelve years now. You'll notice two things about this site right away:

  • We have tons of content. In fact, since November 2011, I've published more than 26,000 posts on thousands of different business ideas and opportunities.
  • We don't sell much advertising. In late 2013, I realized that by selling advertising, what I was really selling was my readers. In 2014, I've already radically cut down on the number of ads and will hopefully keep cutting.

According to Washington Post writer Michael S. Rosenwald paper is in peril. Hardcover book sales, down; e-book sales, soaring. Magazine and newspaper circulation are in decline. When was the last time you let your fingers do the walking in the Yellow Pages?

But one paper tool is thriving. It is 3.5 inches long and 2 inches tall. Its use dates to Victorian times, when respectable people presented themselves with a formal flourish and a simple calling card.

The digital revolution has swept away many tree-based products, but the lowly business card, against all odds, is thriving.

Staples, the office supply chain, reports with some surprise that demand for business cards has surged, with double-digit growth over the past three years. Vistaprint, a large online printing company, sells more business cards than almost any other product. Office Depot also reports growing sales.

Smartphone-toting moms use business cards to arrange play dates. Singles hand them out at bars. In these hard times, the jobless often have cards even if they don’t have a business address.

There’s something more nuanced to the appeal of the card, though. When people exchange business cards, they transfer more than just contact data. They transfer impressions and stories that leave mental imprints.

Photo by azimuthprint.co.uk.

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Originally posted by Rich Whittle on October 6, 2010 in Featured / Giveaways.

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