McDonald's - featured image
With annual profits of more than £4 billion, the golden arches are in an enviable position. What could you learn from the McDonald’s business strategy?
inside of a restaurant with no people
Here are 20 marketing ideas for restaurants and the food and drink industry. Marketing today has changed so much with everyone having such a greater online presence. If your restaurant has not taken...
digital marketing
It is time for institutions to help students learn how to use digital marketing platforms constructively by adding these topics to curricula.
online sales - featured image
With more and more customers choosing to buy online, millions of businesses are now realizing they need to get online, drive traffic, and convert visitors into paying customers. Read on as we explain some of the top ways to convert browsers into customers and increase online sales.
new customers
Especially now, attracting new customers is paramount for every small business. Though it's a difficult time, there are still plenty of effective ways to attract new customers and keep your cash flow positive.
lead generation - featured image
Lead generation is simple. Anyone with a target audience and access to social media can garner the interest of dozens of people. The real work is in finding good leads, especially when that's who could turn out to be a big part of your company.
DIY website - featured image
Every company needs an online identity. This means your company needs social media accounts and a good logo. In addition, you’ll need a great website. But who should develop your website? Must you hire a professional web design company? Or would a DIY website do the trick?
Don Forman - featured image
How an entrepreneur relates to the members of the community establishes their legacy. Don Forman, a business owner in Las Vegas, is passionate about making changes in other people's lives by helping as much as he can.
sales emails
The average buyer receives approximately 100 emails per day. As a business owner, you must nail your sales emails to convert readers to customers.
coronavirus pandemic - featured image
Depending on your industry, your sales and revenue might have declined due to the Coronavirus pandemic. This makes marketing more important than ever for your business. Here are some tips to help your business outlast the crisis.
corporate video
If you're planning to produce a corporate video, you really should hire a pro to do the editing for you. But even if you do, it's best to know what goes into making a corporate video. That is the focus of this article.
email marketing signature - featured image
By optimizing your email marketing signature, you can strategically boost brand recognition. Your professional signature will build awareness and garner loyalty for your organization. Read on to learn about the different ways to upgrade your email marketing signature.
SE Ranking - featured image
SE Ranking SEO software has emerged as one of the most comprehensive online tools for marketing and SEO. With it, you'll increase your clientele base by drawing in better leads.
history of the barcode - featured image
How the usage of a barcode has changed from when it was created to now.
tools - featured image
Digital marketing is now a must for increasing brand awareness and sales. In this post, we introduce you to some important tools for increasing the return on your digital marketing investment in the months to come.
law firm - featured image
Regardless of the size of your law firm, having a strong online presence can put you a step ahead of your conservative competitors. Read here for five essential marketing tips to bolster your online presence and increase your organic reach.
promote your business
All businesses need to stand out from the crowd. Use these six ideas to promote your business and reach your goals for success.
YouTube channel - featured image
Have you ever thought about starting a YouTube channel for your business? But maybe you don't have any idea about how to go about it. If that's the case, just follow the step-by-step guide offered here, and soon you will have a YouTube channel for your business.
lean budget - featured image
With proper planning and execution, you can weather tough times, even on a lean budget. It begins with a strong marketing plan that keeps you highly visible and actively engaged with your target audience. Just use the four simple steps in this post as a guide.
qualitative research - featured image
In order to fully understand your customers, you need both quantitative and qualitative market research. In this post we explore the benefits to your business of qualitative research.