Hi! I'm Dane Carlson, and welcome to the Business Opportunities Weblog. I've been publishing this website, by myself, and sometimes with the help of others for over twelve years now. You'll notice two things about this site right away:

  • We have tons of content. In fact, since November 2011, I've published more than 26,000 posts on thousands of different business ideas and opportunities.
  • We don't sell much advertising. In late 2013, I realized that by selling advertising, what I was really selling was my readers. In 2014, I've already radically cut down on the number of ads and will hopefully keep cutting.

The Washington Post recently asked a couple people whether they post to Twitter as their business or as themselves. How do you tweet?

Rakia Reynolds, principal at Skai Blue Media

Branding is at the heart of any business, and when people are following a business account on social media platforms such as Twitter and Facebook, they should be getting a glimpse of the team and operations behind the scenes.

We make it a point to speak as the business on our social media platforms, and use the engagement to build one-on-one relationships with our followers. As a business, we are comprised of a team of individuals, and our social media platforms play off of that by providing access to our personal accounts in a Twitter list and under our Facebook page featured “owners.”

Tom Cannon, co-founder and CEO of BungoBox

When tweeting from our business account, we only speak as our business. We never want our fans to consider the voice of our company social media accounts as an individual person. I recently spoke at an event and Gary Vaynerchuck (@garyvee) was the keynote. He gave the single best reason I have heard for having a branded twitter account and not tweeting as an individual from that account.

Photo by Steve Garfield

About these ads

Originally posted by Angela Shupe on January 18, 2012 in News.


Related Posts

BluePromoCode - Fast, reliable coupons
import export business