Sify:
New York-based pizza chain Famous Famiglia is all set to enter India through the franchise route and is scouting for partners.
“We will open our first outlet in about a year and will rely exclusively on our channel partners to expand in the country,” Giorgio Kolaj, company co-founder and executive vice president, told IANS in an interview here.
“The chain will be opening its first outlet at the Bangalore airport, and will be targeting locations like airports and major metros in the first phase of the entry,” he said.
Kolaj identified Mumbai, Delhi, Hyderabad and Chennai as the metros that his company was targeting in the initial phase.
However, Famous Famiglia doesn’t plan to open company-owned outlets and will appoint a master franchisee for its Indian operations very soon, he said.
The prices of its offerings will be comparable to that charged by other western quick service restaurants and fast pizzeria chains, Kolaj said, but played down competition Famous Famiglia faced from established pizza chains like Pizza Hut and Dominos.