Franchising still have the wind in its sails, brands are optimistic despite the crisis. The satisfaction mark is 7 over 10 for franchisees according to a CSA survey, for the Banque populaires group and the French Franchise Federation (FFF).
More and more graduated, franchisees represent 74% of old salaried. Recent years showed a growth of entrepreneurs who join a franchise after they sold their previous business. Even if the report of this year does not point out it, this is a tendency in mid-term.
58% of franchisees think they earn more money than an employee or a retailer isolated.
Besides, 53% of franchisees declared that their turnover grew up between 2006 and 2007. On the other hand, the average income after-tax is a bit lower (2500 € in 2008 compare to 2700 € in 2007).
Between June 2007 and June 2009, one franchisee over two created at least one position and, after some years, franchisees are hiring in average around 9 employees.
The future franchisee mainly points out the reputation and the notoriety of the brand.
Furthermore, 78% of franchisees said that they are involved in their networks. This rate is a bit lower today because they were 81% in 2007 and 75% of them were ready to repeat their contract at its end. About financing the project, 75% of franchisees use the bank loan. The franchise purchasing is financed at 57% by the loan (it has grown up for 5 years), at 40% by the franchisee’s own resources and at 3% by other sources. Let’s remind that those figures were calculated before the current crisis. Read more.