Leading greeting card publisher and franchisor, Card Connection, has today announced that its franchisee for the Chesterfield area is set on growing his business despite the widely publicised economic downturn. Paul Du Toit has recently purchased the neighbouring franchise territory of Lincolnshire to more than double the size of his region which now incorporates more than 250 retail outlets.
“When I first bought the Card Connection franchise at the end of 2006 I was intent on growing the business,” explains Du Toit. “I was keen to take advantage of the economies of scale that running a larger operation can offer and this combined with my previous management experience in the retail sector is already proving a successful combination. To assist with the extra work load I have already hired an additional part-time store merchandiser and warehouse assistant in addition to a student who helps put stock away.
“The advantage that Card Connection has over its competitors is the superb quality and innovative design of its extensive greeting card ranges,” continues Du Toit. “The company is also strong on seasonal activity and can support retailers with appropriate displays, stock and the all important service elements which prove an invaluable proposition to retail customers again and again.”
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