Do you need to be a petrol head to take on a franchise in the automotive sector? No… and yes. It’s true that most of the skills involved can be taught – but what can’t be taught is passion. However impressively a franchise stacks up on paper, passion is the fuel that drives the hard work and dedication is fundamental to every successful business.
Ecowash mobile franchisee Sue Taylor gets many calls from people considering a franchise. “Some ask hundreds of questions about every tiny detail of the business, yet they’re stumped when I ask them to name their favourite car,” she says. “If you don’t like cars enough to have a favourite how are you going to motivate yourself to get out of bed to clean them every day?” Read on…
