Accor Pushes Franchising Model, Quality Growth

Hotel News Now:

Franchising and Asian expansion are top of mind at Accor, according to Olivier Poirot, CEO of Accor North America, who spoke with HotelNewsNow.com last week during the 32nd annual New York University International Hospitality Investment Conference at the Marriott Marquis.

Poirot had a brief stint as CFO of parent company Accor Hospitality during its demerger process in the first quarter of 2010, which gave him a broader perspective on the company’s strategy.

Worldwide, the company will add 30,000 to 35,000 rooms each year during the next two or three years. Read more.

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