Overall in Georgia there are 5 American franchises, these are Coca Cola, Pepsi, Curves, Baskin Robbins and McDonald’s, according to the US Embassy’s commercial department.
As Fady Asly, Chairman of the International Chamber of Commerce, told The FINANCIAL, Starbucks will also be opened in Tbilisi Heights in the near future although the company itself hasn’t provided any guarantee of that.
Newly opened franchises are successfully present on the Georgian market like Curves, the women-only fitness centre which was opened in October 2009 and now serves 1,500-1,700 members in addition to 300-400 ladies in one club daily. Read on.