US frozen yoghurt franchise Tasti D-Lite will open its first Australian store at the end of the month, calling for expressions of interest from potential franchisees to help build up its network.
New York-based Tasti D-Lite was established in 1987 and became best known for its healthy frozen yoghurt, with an aggressive campaign promoting its products as low calorie and low fat.
However, the company came under fire in 2002 when research suggested it may have exaggerated health claims about its product.
Tasti D-Lite was acquired in 2007 by private equity group SPG Partners, which led to a redesigned website listing nutritional information for more than 100 flavours.