Anheuser Busch-InBev, the global brewing company, is hoping to bring the Belgium bar concept to the United States, with 10 locations opening over the next few years. Some Belgians, however, aren’t so impressed with the idea.
Belgium has already pushed its cherished libation heavily in Asia and the Middle East.
Now its sights are set on the American market. It’s a small country but it produces hundreds of different brands of beer, in all different styles.
Here in the United States, Belgian beer has gained a real reputation.
A Belgian company hopes to capitalize on that by opening several iterations of “The Belgian Beer Cafe†in American cities.