Leading Italian luxury linen brand Frette has entered into the Indian market with the opening of its first store in Mumbai and is eyeing a revenue of $20 million from here in three years. The Milan-based company has entered through a franchise route. “Our expectation from here is huge. A revenue of $20 million in three years is a good number,” said Frette Worldwide sales director, home division, Riccardo Ronconi.
The company has signed the licensing agreement with global company Elite Lifestyle for the franchise here.