Leading greeting card publisher and franchisor,
Card Connection has announced the company has quadrupled in size within the past ten years. The latest figures revealed at the company’s recent conference held in Warwickshire, show its franchisee network now sells four times the number of greetings cards that it did in 1999.
“We believe Card Connections’ increased command of the market is partly due to developing the range of our quality greeting card designs from around 250 in the year 2000 to more than 1,500 today,” confirms Andrew Cutler, sales director at Card Connection. “However, as well as providing a far greater diversity and range of product than our competitors, we have backed this up with a superior merchandising service from our dedicated national team of franchisees.
“The past two years have been tough for many businesses, however the Card Connection management team and our franchisees have responded with innovative ideas to keep one step ahead,” explains Cutler.