Focus On Taste And Health Recipe For Success

Malathy Nair’s lab is approximately the size of a decent walk in closet, but not much bigger. Yet, out of this lab she sells a product you can find on Walmart’s shelves. This is where she makes her Better Bowls creations, reports PennLive.com.

Her mother’s heart attack provided the flash of inspiration that caused her to walk away from a corporate career.

Studying food labels at the supermarket, she was shocked by how hard it was to find good-tasting food that met her mother’s dietary needs.

Within a year, she launched Better Bowls. Three years later, the company produces a line of instant puddings and gelatins. They’re carried by Giant Food Stores, Wal-Mart and Amazon.com.

But Nair envisions a larger company with many more products.

Her ambition springs from her awareness that half of U.S. households are affected by diabetes, heart disease or obesity.

She’s convinced that a huge population of baby boomers will be living with health issues while also leading busy, active lives. They’ll go to the supermarket looking for foods that combine good taste with convenience.

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