Workers losing jobs in the economic downturn may be finding the door open to a new line of work.
Direct sellers, companies that market products directly to consumers, say more people want to join their sales forces.
Connie Tang, president of beauty and skin care products marketer Jafra U.S.A, said recruiting seminars in 22 cities this month have been packed.
“Close to 1,000 people have already joined the Jafra network,” she said after a week on the road.
Although Tang wouldn’t disclose how many people have signed up with the company this year, she said the number of new consultants year-to-date “is trending above last year.” The company currently has about 80,000 consultants in the United States.
About 15 million Americans work in direct marketing, doing such things as going door to door or hosting product “parties,” according to the Direct Selling Association (DSA), an industry trade group.
Photo by P Pogo