Dr. Siegal’s COOKIE DIET Goes Hollywood And Selects North Bedford Drive In Beverly Hills As First Fu


Dr. Siegal’s Direct Nutritionals LLC, the exclusive global distributor of the fast-growing Dr. Siegal’s COOKIE DIET weight loss system and hunger-controlling diet cookies, shakes, and soup, today announced that it will open its eighth retail outlet and first full-size store in Beverly Hills, California. The non-medical retail store will be located in the heart of the famed Beverly Hills triangle, two blocks from star-studded Rodeo Drive on North Bedford Drive, well-known for the many prominent plastic surgeons whose offices are located there.

The store is expected to open in June 2008 “We chose Beverly Hills as the location for our first full-size store because we have several thousand CookieDiet.com customers within a ten mile radius. Our customers in surrounding neighborhoods like Century City, Burbank, and Hollywood will appreciate the convenience and savings they’ll enjoy by obtaining Dr. Siegal’s COOKIE DIET products locally,” said Matthew Siegal, president and CEO of Dr. Siegal’s Direct Nutritionals, LLC. “Another benefit of opening a Dr. Siegal’s COOKIE DIET store in Beverly Hills is that it will enable us to provide more personal service to the Hollywood entertainers and show business executives who represent an important part of our customer base.”

Although Dr. Siegal’s COOKIE DIET has been available for more than thirty years to patients of Siegal Medical Group, Dr. Sanford Siegal’s South Florida medical practice, the renowned physician, author and weight loss expert only started offering them to the general public at non-medical retail outlets and online about one year ago. After just twelve months, his hunger-controlling foods now fuel a booming e-commerce business and seven shopping mall kiosks that are among the most successful in North America.

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