BizBox:
You can’t compete with your big competitor on price, selection, or corporate brand recognition, so don’t try. Instead, focus on the things that make you different from the Walmarts of the world.
1. Specialize.2. Customize.
3. Reach out to the community.
4. Use your name.
5. Get things no one else can.
6. Give your store a makeover.
7. Reward loyalty.
8. Have a great Website.
9. Repair stuff.
In other words, just as the big boxes may be doing what you can’t pricewise, you do what the big boxes can’t in terms of all of the other thing that factor into consumers’ decisions.
Photo by duchesssa.