dBusinessNews Triangle:
Hardee’s in the Triangle has joined WRAL-FM as a primary sponsor of the 15th Annual Radiothon for the Duke Children’s Hospital. More than 70 Hardee’s restaurants in the Triangle, Rocky Mount, Durham and Fayetteville will be donating a portion of the sales from breakfast, lunch and dinner combos to the Duke Children’s Hospital between now and Feb. 12.
The MIX 101.5 Radiothon for Duke Children’s Hospital will begin on Feb. 10 at 6 a.m. and will conclude on Feb. 12 at 6 p.m. In addition to donating a portion of breakfast, lunch and dinner combo meal sales to Duke Children’s Hospital, Hardee’s will provide breakfast to phone bank volunteers and will match contributions made by listeners during the Hardee’s Miracle Breakfast Hour from 8 to 9 a.m. each morning of the radiothon.
“We are thrilled to be supporting fundraising efforts for Duke Children’s Hospital this year,†said Jerry Allsbrook, chief marketing officer for Boddie-Noell Enterprises, the largest Hardee’s franchisee in North Carolina as well as the U.S. “Hardee’s was born right here in North Carolina so it was a natural fit for us to come together and work to support Duke Children’s Hospital and the invaluable services they provide to the children across our state and country.†The MIX 101.5 Radiothon for Duke Children’s Hospital raises more money per capita than any other Children’s Miracle Network radiothon in the U.S. and Canada. Last year’s event raised more than $1 million to support cutting-edge medical services and programs for pediatric patients and their families. Money raised during the radiothon supports valuable programs and services for their patients and their families, including… read on.