talk talk  (FSOD)
photo credit: PinkMoose

Over the next few weeks MyVenturePad will be posting an article every week on the five T’s of word of mouth advertising. This week we are going to look at the first T which is your talkers. Who is talking about your company? What are they saying about you and your company? How can you improve your talkers dialogue?

Most of us right off the bat figure that our biggest and most often talkers are our well known biggest customers, however, that is not always true. The more accurate answer would be the customers that have the personality that makes them want to share with others their experiences.

A few of your biggest talkers could be your happy customers, vendors, employees, neighbors, social networks and more.

If you’ve been wanting to get a bit more viral and work on your word of mouth efforts — you’ll be able to use these posts as a guide to drafting a simple WOM marketing action plan.