I hear this a lot, “do you think my idea is good enough to start a business?”…and normally what people mean is “do you think I’ll make money doing this?”.
The short answer is- most ideas you can think of are good enough to start a business around — in short you can probably make some money doing almost anything.
The real question is whether or not your business idea is worth the risk, and will provide adequate reward if it works out. For sake of argument let’s say adequate return is enough money for you to live on, at least replacing your current income.
So now the question changes once again, this time to “given my idea, what is the potential?” We’ll talk about potential in a minute, but first let’s dispel some myths about what your business idea should be.
You can make your adequate return, and then some, if within your business idea you can see your unique selling proposition.
Simply put your unique selling proposition (USP) is the reason I’d buy from you and not a competitor.
Continue Reading: “Is My Idea Good Enough to Start a Biz?”
Photo by nookiez.