Simple Steps Towards Good PR

 anthony & the johnsons:knockin' on heaven's door
photo credit: visualpanic

We often think of obtaining good PR as being difficult in business, with so many different avenues to take and choices to make. Below are some simple steps towards obtaining good PR that are sure to work for everyone in business.

  • Obviously the first step is making sure you are aware of your market. It doesn’t do any good obtaining good PR if you don’t know who to target it towards.
  • Make sure your product or service stands out, it’s unique and grabs peoples attention and eye as something that will better their daily life.
  • Do research within your media market and use the media for PR that serves your immediate targeted market. This will simplify things a great deal for you, recently stated on Entrepreneur.com.
  • Follow up. Call your contact when you said you would to confirm whether or not they received the information you sent and offer to provide more information if necessary.

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