Franchise Wire:
Great Clips franchise owners get a boost in sales from the brands’ most ambitious multi-media campaign ever Great Clips franchising is investing in network TV, local broadcast, social media and in-salon promotion to fuel North America’s number one hair salon brand franchise’s three-part Fire Me Up! Sweepstakes that runs through May 7, then again in June, and finally in September.
Lucky winners receive transportation, hotel and pit passes to meet Great Clips Racing Team fan favorites, Kasey Kahne and Jason Leffler, at the Charlotte Motor Speedway, May 30, the Talladega Superspeedway, October 31, and the Homestead-Miami Speedway, November 21.
“This sweepstakes uses our popular race car drivers across multiple media as part of our overall interactive marketing strategy to capture contact information from existing and potential customers,†said Rob Goggins, vice president franchise development for Great Clips. “We continue to build our consumer database and provide our franchise owners with the programs and tools to create loyal fans, followers, and customers.â€
