When starting their own business, budding entrepreneurs sometimes make the same mistake as eager car shoppers: They decide what they want before they know if they can afford it.
That’s a problem that Doug Schadle, the co-owner and CEO of Rhino 7 Franchise Development Corp. in Apex, has noticed with some people interested in buying rights to a franchise. Rhino 7 acts as a broker in the industry – finding and vetting potential franchisees for franchisors. The firm also provides consulting services to franchisors on items ranging from developing the proper paperwork to identifying the right territories to target.
That type of work puts Schadle in touch with a lot of people who want to live the American dream by owning their own business. But dreams can cause people to act more emotionally than rationally. Read more.
Photo: Steve Wilson.
