MarketWatch:
Naples Tomato, a nationally known restaurant in Naples, Florida, today announced that it will provide guests with personalized, expert wine recommendations via an Apple Inc. iPad instead of a traditional sommelier. Working with marketing application developer innerbridge, Naples Tomato has created an application for the iPad that will let guests browse, search and expertly select from hundreds of wines without being pressured, misled, or upsold.
Naples Tomato is currently testing its Personal Sommeliers for iPad application with the restaurant’s 550-selection, Wine Spectator-recognized wine list. The iPad application will be regularly available in the restaurant beginning in August. Other restaurants will be able to license the application later this year.