The Company: Eastlake-based USA Insulation, founded in 1985 by Jeff Pitrone, says insulation can save money for homeowners. In 2006, his son, Patrick Pitrone, launched USA Insulation Franchise Corp. with franchise offerings in 45 states. So far the company has 15 locations.
The Mistake: With a proven business model after more than 20 years, I thought that turning USA Insulation into a franchise would be easy with help from franchising consultants.
Photo: Lonnie Timmons / The Plain Dealer.
