Do you have what it really takes to make it on TV? Do you know how to put people in a good mood? Then, you just might be the ideal candidate for Arby’s nationwide Casting Call Video Contest.
Now through July 31, 2011, Arby’s is challenging fans, 13 years of age and older*, to submit their own video interpretation of the Arby’s. It’s Good Mood Food.â„¢ advertising campaign. The winning applicant will receive a grand prize of $10,000 and be flown to Los Angeles to star in an upcoming national Arby’s television ad to sing the closing tag line, Arby’s. It’s Good Mood Food. and pop out of the “O” (just like Arby’s spokesperson, R.B., in current commercials).
For inspiration, Arby’s teamed up with YouTube sensation, Alex Farnham, http://damitsgood.com/videos.html, to coach people on how to create a hit video in 30 seconds. In his rendition, Alex pays homage to Arby’s. It’s Good Mood Food. by performing a song he wrote specifically for the contest. He then irreverently explains how others can participate. See more here.