In South Korea, a supermarket chain is experimenting with a new system that let’s commuters shop from subway stations with the cellphones.
The biggest problem with ordering groceries for delivery has always been that looking at a selection of food online is very different from browsing the aisles at your local megamart. Homeplus, a South Korean grocery chain, has placed wall length billboards with photorealistic images of supermarket shelves on the wall of subway stations. Although virutal the displays were exactly the same as actual stores, from the display to the merchandise.
Shoppers use their cellphones scan the QR code of each product they want, and the products will be delivered to their doors.
Video after the jump.