While shops across the UK issue profit warnings or go into administration, the burger joint is thriving – announcing 2,500 new UK jobs with a side of record profits this week, it’s the ninth year in a row McDonald’s sales have grown.
But how it is doing so well when others are failing? We take a look at how McDonald’s Corporation became the world’s most successful chain of fast-food restaurants and the secrets of its success.
Fast-food facts… continue reading.