The business of making and selling apps has grown considerably since the release of the first smart phone. So, how do you get on board? Fox Small Business has some ideas.
Olsson’s co-founder at Ebbex, Nicolas Acuña, advises those looking to launch their own app to first share their idea with friends and family.
“Find out of if they would use it or find it intriguing,” Acuña said. “It is hard for (the one with the idea) to have a true verdict on it, because they are already in love with it.”
Researching the competition is another crucial step, and can determine what other apps in the space are doing right and wrong, app developer Mike Rundle said. He encourages those wanting to launch their own app to spend time writing down the specific features they feel they want it to have.
“Having a one-paragraph description of an app is not enough,” Rundle said. “It should be a few pages of bullet points going over what the app offers, why it’s different than others and what it will do to delight users and stand out from the crowd.”
Photo by Incase