Sacramento Bee:
Bennigan’s Franchising Company can’t wait for St. Paddy’s Day 2013, so it is gearing up for the Big Day in a big way. Bennigan’s restaurants across the country are kicking it off with “1/2 Way to St. Paddy’s Day” parties around September 17th, then continuing the countdown on the 17th of each month (October-February) with featured specials aimed at the inner Leprechaun in all of us.
“At Bennigan’s, Every Day is St. Paddy’s Day,” said Paul Mangiamele, Bennigan’s President & CEO. “Our Irish Hospitality isn’t just a once a year thing, so ‘getting our green’ on with a celebration of our Legendary food and drinks every month is a win-win for our guests and our restaurant teams.”
The “1/2 Way to St. Paddy’s Day” promotion features a big celebration at every Bennigan’s location on or around September 17th, the halfway mark to St. Patrick’s Day.