SunHerald.com:
Pretzelmaker(R) / Pretzel Time(R) (Pretzelmaker) announced today that the Company will offer new Wildberry Lemonade as part of its mid-summer menu. The new flavor is being supported by an exclusive Facebook sweepstakes, “Pretzelmaker’s Main Squeeze,” found at www.facebook.com/pretzelmaker. The sweepstakes, which offers a weekly $100 prize, runs from August 5 through October 13. Both brands are managed by NexCen Franchise Management, Inc., a subsidiary of NexCen Brands, Inc.
The new Wildberry Lemonade is a refreshing seasonal blend of lemons, strawberries, raspberries, blackberries and cherries. From the sweet to the savory, the new Wildberry Lemonade complements Pretzelmaker’s range of innovative pretzel items. The beverage is being offered in addition to the Company’s original lemonade.
In support of the Wildberry Lemonade product promotion, Pretzelmaker will give away one $100 American Express gift card weekly through the “Pretzelmaker’s Main Squeeze” Facebook sweepstakes. Guests are invited to upload a picture of themselves with a Pretzelmaker’s Wildberry Lemonade both to their profile and the Pretzelmaker fan page www.facebook.com/pretzelmaker. Every Wednesday for ten weeks beginning August 12, a fan will be selected at random to become Pretzelmaker’s new “Main Squeeze.” Winners will be awarded a $100 American Express gift card and will be featured as the brand’s profile picture for the duration of the week.